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Explain the role of blockchain in combating counterfeit products in supply chains.

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Blockchain technology plays a crucial role in combating counterfeit products in supply chains by providing transparency, traceability, and immutability. By recording each transaction or movement of a product on a decentralized and secure ledger, blockchain creates a tamper-proof system where the entire history of a product can be verified.

This transparency helps in tracking the origin of products, ensuring that they are not counterfeit or altered along the supply chain. By enabling real-time visibility and authentication of products, blockchain helps in reducing the circulation of counterfeit goods, protecting both consumers and brands from fraud.

Moreover, blockchain's decentralized nature makes it harder for malicious actors to manipulate data or create fake products within the supply chain. Through smart contracts and digital signatures, blockchain technology can verify the authenticity of products at each stage of the supply chain, enhancing trust and accountability among all parties involved.

Overall, blockchain's ability to provide a secure and transparent infrastructure for tracking and verifying products makes it a powerful tool in the fight against counterfeit products in supply chains.
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